Portfolio
MacSpeech
Services Provided:
Strategy, Design
MacSpeech make Dictate, the leading speech recognition system for Mac. With a recently updated product and renewed marketing driving sales, they needed a great new website design to promote and sell Dictate.
MacSpeech asked iMarc to redesign the website with strong merchandising and calls to action. iMarc collaborated with MacSpeech to define the marketing objectives and key content needed on the homepage and product information pages, then created all-new, Mac-like designs expressing MacSpeech's brand look and feel.
MacSpeech then developed the site internally, using complete page templates provided by iMarc, applied to their existing online store and support system.
MacSpeech asked iMarc to redesign the website with strong merchandising and calls to action. iMarc collaborated with MacSpeech to define the marketing objectives and key content needed on the homepage and product information pages, then created all-new, Mac-like designs expressing MacSpeech's brand look and feel.
MacSpeech then developed the site internally, using complete page templates provided by iMarc, applied to their existing online store and support system.