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And when I say sell, I don't mean they set a price. They let fans download the album and choose their own price, paying as much or as little as they think it's worth.
On average, this is amount is $2.26.
Gosh, how can a band make a living at $2.26 per album?
Potentially pretty well.
In the US, artists make about $1.00 per physical CD sold -- that's right, a buck. Even less for download formats such as the iTunes Store. The other 90% is split between the retailer and the record label.
Selling directly, at a fifth to a sixth of the retail price of a CD, Radiohead is realizing over twice the revenue per album.
No wonder the music industry is so terrified of digital distribution.
Comments
Yeah, I noticed it broke the design template, talked it over with Dave, added spaces every 8 chars... then we reverted it to the unspaced version to see how you all would react.
Fun over with, it's now back to the spaced out version. Our site was designed to accommodate language, not long binary versions of ascii... :)
Binary is by far the only logical language choice of the future.
It's refreshing to see a well-respected major label band do this.
Radio Head are by far the most intelligent group of artists out there today. Forget all the whining and complaining about people and there illegal downloading (that is just never gonna stop). Give the people what they want and they will worship you (the music is another story). Rock on.
Read something more recent.
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