I lead iMarc’s strategy engagements, working with our clients, UX, engineering and creative teams to blueprint our sites and apps. I've been doing this at iMarc since 2005, and I've been building sites since 1997.
As we explore and define the project together, we'll create wireframes and site maps, schematics, process maps, feature lists, mockups, visual specs, and anything else that helps describe the project in a concrete fashion. We might also:
Naive questions are the most valuable kind.
Making physical things. Writing abstract things. Reading science, psychology and fiction things. Taking photos of everything.
But mostly: spending time with my wife, daughter, and infant son.
“Above all else, align with customers. Win when they win. Win only when they win.”
—Jeff Bezos, 2012